| 阅读理解。 |
| McDonald's was founded in California in 1940 by brothers Mac and Dick McDonald. McDonald's became a national chain in the 1960s and became well--known for its marketing symbols: a clown (小丑) called Ronald McDonald. It is said that Ronald is recognized by 96％ of all American schoolchildren, second only to Santa Claus (Father Christmas). Today McDonald's is the largest restaurant chain in the world even in Moscow and Beijing. The simple original menu was chips and soft drinks. Now it includes fish, chicken, breakfast and even salad. In the battle against the Big Boy fish sandwiches, the Filet-O-Fish (鱼片) sandwich was added to the menu to help business. The world famous Big Mac was invented to compete against Burger King's Whopper. In recent years, in order to give people a more healthy image (印象), McDonald's has introduced items like reduced-fat McNuggets and Mclean burger in which they use the seaweed to help reduce the fat. Although there is uniformity (一致性) in its product, McDonald's has been known to change menu items to local tastes in certain markets. |
| 1. Who is most recognized by schoolchildren in the USA? |
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| A. Mac McDonald. B. Dick McDonald. C. Ronald McDonald. D. Santa Claus. |
| 2. Which of the following is the original menu of hamburgers? |
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| A. Fish and chicken B. Breakfast and salad C. Big Mac D. Chips and soft drinks |
| 3. The one that was invented by McDonald's is _____. |
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| A. the Big Boy fish sandwiches B. reduced-fat McNuggets C. Fish sandwiches D. Whopper |
| 4. McDonald's began to produce reduced-fat items _____. |
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| A. in 1940 B. in the 1960s C. in recent years D. in the 1970s |
| 5. It can be imagined that in Moscow and Beijing what people eat at McDonald's is _____. |
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| A. a little different from what people in the USA eat at McDonald's B. quite different from what people eat at McDonald's in the USA C. Just the same as what people eat at McDonald's in the USA D. More original than what people eat at McDonald's in the USA |